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Archive for May, 2010

SEO Tip of the Day 8 May

Posted by admin On May - 8 - 2010

Keyword Density

Although keyword density is a parameter that you should be aware of it is not always that critical and as long as it is used sensibly and within context in the content of your site, it shouldn´t really represent too many problems.

An easy way to look at keywords on the page is, in Firefox (which should really be your default browser!!), type the word or phrase into the Google Toolbar and click the highlight option and you see that every occurrence of that phrase will appear highlighted!

It´s a quick and neat way to get a visual overview of your keywords on a page and to check that you´re not over using them.

Good luck and remember to check back for more SEO tips!!

Popularity: 1% [?]

Social Media Video Marketing

Posted by admin On May - 3 - 2010

Social Media Video Marketing

Combine the Power of the Top Video and Social Marketing Platforms with our Social Media Video program to:

* Achieve top Search Engine Rankings
* Drive more traffic from the search engines and Social Media sites
* Brand you or your company with “Authority Status” in your niche
* Get massive long term benefits for your business
* Attract more customers
* Enable potential clients to have a “peek” inside your organization to help them decide if     they want to do business with you
* Get feedback about your products or services
* Launch new products
* Put “new life” into existing products
* Improve customer support, reduce costs and increase profits
* Create more effective news releases
* Strengthen client relationships
* Improve staff relationships and involvement in company matters
* Improve your online reputation
* Get your marketing messages global
* Create viral marketing campaigns
* Get a higher page result ranking on Google and Yahoo
* Get discovered by mavens in your industry – authority bloggers and journalists
* Reduce advertising costs. Traditional marketing typically relies on non-interactive messages to induce a response e.g. newspaper ads, brochures etc. which all cost money
* Encourage people to join in conversations with you using Social Media for example, by leaving a comment on your blog or sending you a message on Facebook
* Get a multitude of backlinks from the Social Sites

Why Should Video be the Spearhead of Your Social Marketing Campaigns?

1. Video content will create a relationship with potential customers much more readily than traditional text based content.

2. A well “optimized” video, with a comprehensive “distribution” strategy will generate incredible interest and traffic to your “offer” from:

* The video sharing sites such as youtube, myspacetv, Google video etc. – are some of the most highly trafficked sites in the world.
* The major search engines – Google, Yahoo and MSN have both adopted a “universal” approach to search rankings, that includes not just the traditional text-based results, but higher rankings to photos, audio, and of course, predominantly  video content.

3. Well produced video content will quickly raise your online profile to “expert” status. Customers will flock to you ready and willing to be parted from their money.

4. All the major video hosting sites are FREE. They are all eager to display and promote as many “sales messages” as you can send them. It’s their business. A win – win situation. They get their advertising cash and you get exposure for your business.

6. Becoming a Video Blogger will elevate your status and trust among the online communities and Social Networking groups.

7. A good thumbnail of your video, along with carefully chosen tags and keywords, will “grab the attention” of potential clients on the most highly trafficked search engines and Social Media sites, giving you a huge advantage in an ever increasingly competitive marketplace.

This is how you can grab that attention..

Social Media Video Marketing Program:

Our Social Media Video Marketing Program is definitely one of a kind and if you´re serious about your business and the increase in profits that can be made then this is for you – it´s not the cheapest but it´s the biggest bang for your buck that you can find.
Here´s what you get…

1. We set up accounts specifically for your business with the following sites:

* 50+ Video Hosting Sites
* 11 Additional Specialist “How-to” Video Sites
* 25 Top Social Bookmarking Sites
* 15 Social News Sites
* Twitter + 10 Micro-blogging Platforms
* 25 Photo Sharing/Blogging Platforms
* 10 Podcasting (Audio and Video) Directories
* 10 Top RSS Aggregators
* 25 Top Ping Services (Blog and RSS Search Engines)
* 7 Extremely High PR Blog Platforms (Blogger etc)

2.  Each month we create 3 mini videos 2 to 5 mins each and optimize each for specific keywords and initially  submit them to each site.

3.  We take each of the three videos and convert them to  different formats with altered titles and keywords and submit them to each site.

4.  We convert each of the initial 3 videos and convert  them to a podcast and submit 3 x podcasts to the Top Major Podcast Sites.

5.  We compile all of the “feeds” that we have created  in the submission process and then submit them to the  Top RSS Aggregators.

Social Media Video Marketing Program has definitely cracked the code!!!!.

We’ve brought all these systems together under a simple set up fee and monthly maintenance package, that is guaranteed to be the biggest Marketing Time Saver YOU have ever seen.

Finally you’ll discover the way to Google’s Heart is through Your Content and our Social Media video Marketing Program

YOU Can Now Satisfy Google’s Search Vision

Social Media video Marketing Program provides you with a blueprint and a workhorse engine that will get you top rankings on Google, more targeted traffic, more backlinks than you could ever imagine, and a super-effective way of Branding yourself or your small or large business.

COSTS.

A One off Set Up fee of €965 and €198 month + VAT/IVA

TAILORED PACKAGES.

We offer a Video Marketing Package which does not require the set up of individual accounts and is a diluted version of our main package.
You Get.

1. Creation of 2 Mini videos of 2 to 5 mins duration submitted to 50+ Video Hosting Sites, 25 Top Social Bookmarking Sites and 10 Top RSS Aggregators.

2. We convert each of the initial 2 videos and convert  them to a podcast and submit 3 x podcasts to the Top Major Podcast Sites.

COSTS.

A One Off Set Up Fee of €575 and €99 monthly +Vat/IVA

Popularity: 1% [?]

SEO Tip of the Day 02 May – Internal Page Linking

Posted by admin On May - 2 - 2010

Internal Page Linking

One of the ways that the SE¨s determine relevance and therefore ranking is to examine the internal link structure of a website. That is, the way that the pages link to each other across the Site. Since they can´t really understand the text of the Site they can understand the relevance if pages link to each other rather than 10 pages that appear to have no connection with each other.
Always try and use synonyms (remember Latent Semantic Indexing??) and other relevant keyword/phrases that support the general topic of the Site.
Try also to make it look a general and generic link that fits in with the page, the site and makes sense to the viewer as well. All link building on your site should be seen as “natural”, remember that the SE´s place great “import” on links, including internal links so plan out what you intend to do carefully befor you actually implement it.
Keep checking out for our Great Tips of the Day!!

Popularity: 1% [?]

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